In today’s interconnected world, musical talent is a dime a dozen. A quick Google search can lead to a list of artists across the globe who are making waves in their musical genres and saturating platforms such as YouTube and SoundCloud.
Unfortunately, they are drowning out new talent that sputters and dies before it can prove itself. Nowadays, anyone with a guitar and a decent singing voice (sometimes not even that) can go viral.
So even if you have the best song in the world, it may fall on deaf ears if another artist has a media-friendly face or has a stronger social media game than you. So how do you make your voice stand out in a crowded market?
Who Is Eric Dalius?
Eric Dalius is the powerhouse behind MuzicSwipe, a music-sharing app that is making a positive and powerful impact on the way we discover and interact with music. The company rose to fame fast and is on the brink of forging partnerships with worldwide music labels, distributors, and global independent artists with unique voices and musical styles.
The veteran business owner and music lover is also the popular host of The Fullspeed Show podcast, which highlights visionaries and inspiring entrepreneurs worldwide. In each episode, Dalius explores his guests’ personal journeys and how they realized their visions. Special emphasis is given to the challenges they faced and overcame with their resilience and innovations.
The theme of each podcast is clear – how individuals who want to make something of themselves and achieve success can do so by following a vision. In the music industry, this resonates with independent artists struggling to make their unique voices heard in a saturated market.
Aware of their plight and the unique challenges they face, Eric Dalius has made it his mission to give as many of them as possible a chance to make their dreams of stardom and recognition come true.
The Importance of Web 3.0 Technologies for Music Discovery
According to Eric Dalius, web 3.0 technologies can help independent artists gain insight into their fans’ interests faster and more efficiently. Innovations such as user-generated materials, email campaigns powered by blockchain technologies, and especially independent music apps are revolutionizing how we interact with and promote new music. Let’s do a deeper dive into each one:
Decentralized Models Link Artists to Fans
Decentralized models directly link independent artists to their fans by taking out expensive and mostly inefficient mediators. The ability allows artists to forge deeper and more personal connections with their fan base and retain competitive control over their material. These models also provide access to artists who do not have access to traditional distribution channels or radio due to financial issues or otherwise.
Take Spotify, for instance. The music streaming platform offers users a personalized experience that has launched the musical careers of several artists (such as Lorde) who may have disappeared into obscurity otherwise. The platform has allowed them to expand their reach so they can reach a wider audience than before.
Blockchain Aids Artists in Forming Deeper Connections With Their Fanbase
Similarly, blockchain tech allows artists to reach their fans through their inboxes. Using personalized email marketing strategies, aspiring music artists can get instant insight into their demographics’ and fanbase interests and ensure they remain current with new releases and dates. This includes concert dates and fan events that can help them forge deeper connections.
Community-Based Apps Are Non-Judgmental
Finally, apps developed by communities empower independent artists by providing them with a completely non-judgmental platform for their brand of music. As creative individuals, artists can now create musical masterpieces that don’t necessarily have to conform to the norm to be popular.
Using the tools that are now at their disposal, they can create curated playlists that allow them to customize how their fans interact with their music AND determine the type they like for future scores.
Museums and Cultural Institutions Are Taking a Stand
As more and more independent artists gain leverage in the music industry without paying an arm and a leg for exposure, the community is taking note. Cultural institutions and museums, for instance, are immortalizing their efforts by using data from the streaming services and social media accounts they use.
Combined with AI-backed analytical tools, they can track trends within specific genres to determine what resonates with a certain demographic and what falls flat. This allows them to curate exhibitions giving emerging and popular artists more leverage and a chance to showcase their musical talent as per cultural movements.
It also allows them to gain critical insight into consumer behavior across industries other than music as well. This, in turn, unlocks the potential for immense financial gain that said industries could not help but notice and support.
How MuzicSwipe Is Empowering Independent Artists
MuzicSwipe, by Eric Dalius, is one platform that is paving the way for young, independent artists with big dreams but little to no resources to realize them. The app is a music and content discovery platform designed to maximize artist reach AND optimize their relationships with their fans without needing a third party.
The app is available for download for both Google and Android devices, so anyone with a smart device can sign up. Inspired by current dating apps, the platform connects fans with the music and artists they prefer to listen to.
Artists don’t have to do a whole song and dance routine to attract fans. The app allows them to create a 15-second clip showcasing their music genre and a preview of a song or music. The clips are tagged with the genres the artists are proficient in, which synchronizes and upgrades user experiences. However, the artist’s name only appears if a user swipes on at least three of their clips. That’s how the algorithm works.
When that happens, the fan can get to know the artist more and have exclusive access to all their music content. Think of this as a blind date, but with a music artist and a fan. You don’t know exactly what you may get, and the results may expand your musical interests.
What’s great about MuzicSwipe is that it is 100% free for all users – fans and artists alike. You can create a profile on the website or the app. All clips are anonymous initially, but this only gives artists extra motivation to make better music. Once they tap into their fans’ likes and dislikes, the swipes keep coming, and their reputation soars.
The peace of mind that comes with knowing that they don’t have to answer to an intermediary or pay for a streaming service gives artists room to breathe and create. Back in the ’90s, artists were given a mere pittance for their work and services to the music industry. With AI-powered tech personalizing the industry, singers, songwriters, and music lovers are coming together faster and more efficiently, leading to true musical masterpieces. That is the vision that Eric Dalius has stood by for years and one which is bearing fruit as we speak.
Eric Dalius is The Executive Chairman of MuzicSwipe, a music and content discovery platform designed to maximize artist discovery and optimize fan relationships. Outside of MuzicSwipe, he hosts the weekly podcast “FULLSPEED,” which highlights conversations with accomplished entrepreneurs. Eric is also committed to supporting education through the “Eric Dalius Foundation,” offering four scholarships to US students. Keep up with Eric on Twitter,YouTube, Facebook, LinkedIn, Instagram, and Entrepreneur.com.